Deep Ganatra @DeepXP

Building Nova Nova runs your finance operations. novahq.ai Mumbai, India Joined February 2008

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Deep Ganatra @DeepXP

4 days ago

@RonakBhagdev You were suffering from Context bloat my friend HAHA

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Deep Ganatra @DeepXP

4 days ago

@RonakBhagdev I think it’s the base limit they have. Around 2-3K a day or something.

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Deep Ganatra @DeepXP

4 days ago

What exactly is the best way to get a WhatsApp display name approved? They are rejecting every other name. (This is for WABA)

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I don't know who else to tell this to, so I am going to tell my story here. Every day is a struggle for a young business, but the last few months have been harder than usual. We are a small Indian company. For more than ten years we have been building a homegrown brand in a product category dominated by big foreign players. There are almost no Indian names in this space. We set out to be one. We started in 2014. Over the years we began making parts in India instead of just importing, and we started selling in the US, Dubai, Nepal, Malaysia and South Africa. We showed up at global trade fairs to represent an Indian brand on the world stage. In 2023 we changed the import code we use for our product. We did not do this quietly. Every shipment was declared. Nothing was hidden. We didn't invent our approach. We followed written professional advice and the way this product is treated in markets around the world. And now we are facing a government demand running into tens of crores in duty recovery and penalties, plus personal penalties on the founders and even on an employee. For a company our size, this is not a fine we can pay and move on from. This ends us. We have not run from any of this. I am not built like that. It is not how I was raised. We have written to the authorities, met officials in person, and we have now filed a writ in the High Court. All we are asking for is a fair treatment. I set out to build in India and sell to the world. I am asking only that the system back honest founders trying to compete globally, instead of breaking them. The process is the process, and it exists for a reason. But process should not feel like punishment. From where I am standing today, it does. I am not giving up. I have worked too hard for this. If you have read this far, please share it. If you know someone who can help, point them my way. Help me get the word out.