Pure @PureBrandComm

Pure Brand Communications is a full service shop in Denver. We don't create brands. More accurately, we reveal them. pure-brand.com Denver, CO Joined August 2009

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Pure @PureBrandComm

8 years ago

Airbnb hoped to win over Chinese consumers but faced setbacks instead. qz.com/1351126/airbnb…

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Pure @PureBrandComm

8 years ago

The "spawn con ecosystem," explained. racked.com/2018/7/9/17511…

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Pure @PureBrandComm

8 years ago

Happy #BiketoWorkDay! 🚲 Not pictured: Our bikes

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Pure @PureBrandComm

8 years ago

It's the summer of... pickles. Fast food giants will wait to see if new products garner loyal fans or just buzz. inc.com/erik-sherman/t…

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Cannes Lions 2018 looks to leaders in fashion and beauty for consumer insights. Speakers from these industries will speak to the convergence of technology and creativity, the experience economy, and brand building. digiday.com/marketing/fash…

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Pure @PureBrandComm

8 years ago

Sprint teamed up with the creator of the Mappiness 2.0 app to understand our relationship with technology. Pete learns that reclaiming and examining his digital data can help him live better. partners.vice.com/sprint/collect…

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Pure @PureBrandComm

8 years ago

88% of marketers aren't using data to its full potential. It's time brands develop data strategies that enable them to deliver the customized experiences consumers crave. adweek.com/digital/infogr…

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Pure @PureBrandComm

8 years ago

Is data inherently biased? Can we trust it to inform our decisions?

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Pure @PureBrandComm

8 years ago

Content targeting is a more effective way for brands to reach consumers than audience data and it won't violate their privacy. adweek.com/digital/new-st…

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Pure @PureBrandComm

8 years ago

Design with user experience in mind or risk missing the mark completely. entrepreneur.com/article/309161

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Pure @PureBrandComm

8 years ago

It's time to stop thinking of influencers as the middle child. During her talk at Social Media Week New York, Lindsay Flutz named influencers the key to earning consumers' trust and inciting action. socialmediaweek.org/blog/2018/04/4…

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lindsaylee 🥪 @LindzeeeLee

11 years ago

What ppl don't get, #influencermarketing isn't earned media. It's well placed paid media. When targeted correctly it looks earned.

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Pure @PureBrandComm

8 years ago

Now that Amazon has honed its apparel strategy it's ready to take over. techcrunch.com/2018/04/22/ama…

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Pure @PureBrandComm

8 years ago

The GDPR will change Facebook as we know it. Welcome to the age of clear communication, quick data removal, and protection. qz.com/1255680/facebo…

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Pure @PureBrandComm

8 years ago

Curb content marketing frustrations by leveraging data. brandwatch.com/blog/content-m…

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Pure @PureBrandComm

8 years ago

Brands might need a key to decipher Millennials' diction on social media, but those who understand new conventions gain valuable insight. mashable.com/2018/04/02/mil…

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Pure @PureBrandComm

8 years ago

Artificial Intelligence drives PowerBar's social media content. digiday.com/marketing/powe…

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Pure @PureBrandComm

8 years ago

"Brands are fighting—and losing—a war on multiple fronts, and unlike previous battles, throwing in more ad dollars won’t save them." adweek.com/brand-marketin…