Metalcraft, Inc. @idplate
Follow us for information on customized durable products for asset identification, Unique Item Identification (UID) and Radio Frequency Identification (RFID). idplate.com Mason City, IA Joined May 2009-
Tweets2K
-
Followers418
-
Following327
-
Likes92
When Wally Smeby purchased the Patton family's ownership stake in Metalcraft, he could have kept ownership for himself. Instead, he created opportunities for others to buy in—a decision that helped keep Metalcraft independent and locally led. #BuiltToLast
Innovation doesn't always go according to plan. In Episode 2 of Built to Last, Wally Smeby shares the story of Metalcraft's early barcode efforts—including a laser engraving system that literally blew up during testing. youtu.be/YJR8f0qoj7k #BuiltToLast #Innovation
Some of Metalcraft's biggest turning points happened in the 1980s and 1990s. Episode 2 of Built to Last explores leadership transitions, barcode technology, ownership changes, strategic planning, and the early days of RFID. Listen now: ow.ly/rxWK50ZbUIf #BuiltToLast
Tomorrow we launch Episode 2 of Built to Last: The Pivotal Years. Former CEOs Wally Smeby and Doug Peterson join Steve Doerfler to discuss leadership transitions, barcode technology, ownership changes, strategic planning, and the early days of RFID. #BuiltToLast
We're closed today for Memorial Day to honor those who have served and sacrificed. We will reopen on Tuesday, May 26. #Metalcraft #IDMadeBetter #MemorialDay
Biggest asset tracking takeaways from this month: 1️⃣ Visibility starts with the tag 2️⃣ RFID & barcodes solve different problems 3️⃣ Durability matters as much as technology 4️⃣ Standardized data improves accountability 5️⃣ The best tracking strategy fits the operation—not the trend
Quick heads up - we'll be closed for Memorial Day (May 25). Back to normal hours on Tuesday, May 26. Enjoy the long weekend! #IDMadeBetter #Metalcraft #MemorialDay
Outdoor environments destroy weak labels fast. UV exposure, moisture, heat, and abrasion can cause tags to fade, peel, or fail—leading to lost asset data and failed scans. If your assets work outdoors, your labels need to be built for it. #AssetTracking #Metalcraft
Lost equipment creates more than replacement costs—it creates accountability gaps. When assets aren’t properly tagged and tracked, teams waste time searching, audits become unreliable, and theft is harder to detect. Visibility starts with asset identification. #AssetTracking
Label material matters just as much as label design. A perfectly designed asset tag still fails if it can’t survive heat, chemicals, UV exposure, or abrasion. Good design + durability = long-term tracking success.
One common mistake? Cramming too much text onto the label. Overcrowded tags reduce scan accuracy, slow audits, and create confusion. Keep labels clean and use your asset management system for maintenance history and detailed records.
The best asset labels aren’t overloaded with information. Smart label design focuses on: 1️⃣ Unique asset ID 2️⃣ Barcode or RFID 3️⃣ Company branding 4️⃣ Easy readability The tag identifies the asset. The system stores the details. #AssetTracking
Most asset-tagging failures come down to a few common mistakes: 1️⃣ Wrong tag material 2️⃣ Poor surface prep 3️⃣ Inconsistent asset IDs 4️⃣ Ignoring the environment Bad tags = bad data. Strong asset tracking starts with the basics. #AssetTracking #Metalcraft
Asset tags don’t peel or fail early by accident. Poor surface prep, weak adhesives, and harsh environments can destroy labels fast—leading to failed scans, lost data, and costly replacements. A durable tag is only as good as its application. #AssetTracking
RFID or barcode? The right choice depends on 4 key factors: 1️⃣ Inventory volume 2️⃣ Automation needs 3️⃣ Environment/surfaces 4️⃣ Budget Barcodes = simple + cost-effective RFID = fast + scalable The best solution fits your operation—not the trend.
We're here at the PSA User Conference! 🗺️Aloft Orlando Lake Nona, 7215 Corner Dr., Orlando, FL 32827 🗓 May 13-15, 2026 Stop by to talk restoration asset tracking at Booth # 4 - barcode labels and FREE samples are available! ow.ly/1QAO50YHbVx #Metalcraft #IDMadeBetter
Choosing the wrong tag material can ruin your asset tracking. 4 key factors decide the right fit: 1️⃣ Environment (heat, chemicals, UV) 2️⃣ Surface type 3️⃣ Durability needs 4️⃣ Scan technology (barcode/RFID) The right material = longer-lasting data & fewer failures. #IDMadeBetter
Not sure which asset tag is right? Test before you invest. Request FREE Metalcraft samples to evaluate durability in your environment. Quick tip: custom branded & tamper-evident tags help deter theft and make lost equipment easier to recover. #AssetTracking
We're live at Interaxions 2026! 🎉 🗺️Hilton Americas - Houston, 1600 Lamar St., Houston TX 77010 🗓 May 11-14, 2026 Stop by the Metalcraft booth to learn about our barcode and RFID solutions. FREE samples are available. ow.ly/LGCU50YIfAP #Metalcraft #IDMadeBetter
Struggling to track tools & equipment? It starts with better tagging. Know what you have, where it is, and who’s using it. Quick tip: standardize asset IDs (consistent format = fewer errors, better data). Smarter tagging = less loss + more control. #AssetTracking
Iowa ABI @IowaABI
5K Followers 2K Following Iowa Association of Business and Industry – The Voice of Iowa Business Since 1903.
Nicole Crain @Nicole4ABI
2K Followers 1K Following Proud Iowan. Taylor County. Honored to serve Iowa manufacturers and business leaders by being a part of #TeamABI.
Dan Culhane @DanCulhane_34
461 Followers 1K Following Ames Regional Economic Alliance President/CEO. ISU Alum, former Cyclone baseball player, #GirlDad
Rosa Linnertz @eRosaLinnertz
1 Followers 425 Following
Dan Bowden @DanBowden550339
1 Followers 148 Following
wayne @juan_cq01
0 Followers 1K Following
REAL WIGGA @OppoKnox
66 Followers 693 Following All are welcome to my CA scanning tech/utility group. 4 advanced scanning bots. No V.I.P or private and never will be..💯 https://t.co/VGHJDYNdwq
G-IoT RFID Manufactur... @MateoZhang63791
14 Followers 13 Following "Leading China RFID tags & readers manufacturer | Custom solutions for logistics & retail | DM for quotes"
Thomas Keiffer @keiffer_thomas
2 Followers 30 Following
Ceramic package - Xin... @Ruixinlai1219
28 Followers 568 Following CoreCore Semiconductor provides the best chip design and packaging solutions
Croret @croret22393
57 Followers 1K Following
chrisyuan @chrisyuan27676
2 Followers 24 Following Specializing in crafting high-quality leather products, our production business integrates design,
Laura Doerfler @5lolly3
0 Followers 24 Following
Rhirqals @Rhirqals73309
6 Followers 220 Following
Smore @SmorezCASR
16 Followers 607 Following
Dr. Dan Omofoman @DanOmos
380 Followers 2K Following Emerging Technology Adoption Advocate , Electronic Security Consultant , Election Integrity Specialist and Golf Enthusiast.
Dustin Johnson @dustyjohnso
13 Followers 92 Following
Brent Burzlaff @BBurzlaff
1 Followers 42 Following
LI TINGRU @Anna_xminnov
13 Followers 88 Following
Rentacomputer.com @Rentacomputer
17K Followers 9K Following Simplify technology procurement with our rentals: lower upfront costs, flexible terms, the latest hardware, and no maintenance or technical support needed.
Alice Smith @Alice_Smith614
174 Followers 182 Following Independent, opinionated, obsessed with news, investing and food, looking for a lasting soul mate!
Patrick Javick @PatrickGS1US
463 Followers 807 Following Supporting companies in the pursuit of supply chain excellence. My tweets are my opinion only and not necessarily the views of my employer.
jetringer5 @jetringer5
488 Followers 5K Following living life working hard, playing softball and cheering on the Packers, Bucks, Brewers. Sober by the Grace of God. 05-31-2018
N R @NitinGorasiya5
40 Followers 775 Following
Robert Wood @CGPRFID
15 Followers 195 Following
Brigette @brijetta1970
23 Followers 400 Following
perle précieuse @lrsantoso
8 Followers 135 Following
Clear Lake, Iowa Cham... @VisitClearLake
2K Followers 346 Following Home to a beautiful spring-fed lake and the historic Surf Ballroom. Beaches, sailing, boating, fishing, music, shopping and more. Plan your trip today!
Hada World FZ LLC @hada_card
3 Followers 19 Following The Future of Networking Hada Card Create meaningful networking relationships with Hada Cards.
Dr. Vipin Agrawal @DrVipinAgrawal
750 Followers 3K Following Founder - https://t.co/S4xnaZUcC3 (Journey to Success with Pride)! https://t.co/bLgfkHslY6 (Direct Deals, Genuine Feels)! Director -VSAT Analytics Private Limited
Puninath @puninath50475
17 Followers 1K Following
Joelon B Mugan @JeffSamMisner
45 Followers 241 Following 🐰🐰🐰 mars denebola moon ras alhague Venus Rigel mercury hamal and shedir sun mirfak Uranus triangle Antares and aldeberan Neptune Altair Jupiter sadalsuud
Centre24 Promo @centre24promo
217 Followers 2K Following Centre 24 Promo toujours au cœur de l'actualité
Kegshoe @kegshoe
510 Followers 2K Following Keg tracking software trusted by breweries, cideries, wineries, and distributors worldwide. Try for free at kegshoe.ca.
GS1 US @GS1_US
3K Followers 1K Following GS1 US is a standards organization that facilitates industry collaboration to improve #supplychain visibility & efficiency through the adoption of #GS1Standards
Real World Leaders @rwleaders_org
5 Followers 41 Following Empowering teens for a brighter tomorrow. 🌟 #RWLLeaders
We are not independen... @datc333
16 Followers 335 Following We all are victim for this corrupt and rotten system. Only solution is to change or create a parallel system which can fight with the nexus. Let unite.
CIRAS - Iowa State Un... @CIRAS_ISU
473 Followers 531 Following CIRAS was created in 1963 to improve the quality of life in Iowa by helping businesses and their communities prosper and grow. — Engage. Educate. Embed.
Express Corp @ExpressCorp
7 Followers 28 Following Manufacturing custom barcode labels and tags for all environments
Alex Moorhead @alexm1904
173 Followers 478 Following
RolexChou @ChouRolex
30 Followers 286 Following Various industrial connectors produced.Also provide supply chain services for various brand Industrial Connectors, Accessories, Components and Modules.
J Thomson Colour Prin... @jthomsonprint
741 Followers 5K Following Delivering the highest quality litho & digital printing solutions in Scotland. Bringing creativity to life with premium papers, expert print & modern finishing.
lee yang @skairokit
42 Followers 546 Following
mehedi hasan mim @mehedihasa7792
41 Followers 672 Following Hi.........🌿 I am vector graphics designer 🌼for laser engraving🌼🌼
.BAT Tecnologia @battecnologia
2 Followers 23 Following Empresa de Tecnologia especializada em Coletores de Dados, RFID, Inventários, projetos especiais de hardware, IOT, automação e software sob demanda
Iowa ABI @IowaABI
5K Followers 2K Following Iowa Association of Business and Industry – The Voice of Iowa Business Since 1903.
Impinj @Impinj
6K Followers 1K Following Impinj enables a boundless Internet of Things, connecting billions of everyday things with RAIN RFID. Reach us at https://t.co/4yGhN1rJmd.
Nicole Crain @Nicole4ABI
2K Followers 1K Following Proud Iowan. Taylor County. Honored to serve Iowa manufacturers and business leaders by being a part of #TeamABI.
RPA @RPAreusables
478 Followers 129 Following The Reusable Packaging Association (RPA) is a non-profit trade organization promoting the use & value of reusable transport packaging systems. #reuserevolution
Latinus Boylston @LatinusB
6 Followers 428 Following
laura scrivener @dragonfly_2007
37 Followers 209 Following
OGTech @OGTechRFID
91 Followers 85 Following RFID pioneer in the MENA region, specialised in systems integration and customised solutions
Sam @SamH974
1 Followers 112 Following
24/7 Water Damage @247waterrestore
579 Followers 2K Following 24/7. Free Estimates. Local Water Damage, Fire Damage and Mold Removal in all 50 States.
Olivia Jian @Olivia_RFIDHY
324 Followers 3K Following RFIDHY Sales and marketing. Trusted RFID manufacture since 1995. Specilised in RFID card, RFID label, RFID tag etc. Email: [email protected]
Trivashi Internationa... @TrivashiL
160 Followers 545 Following
Norman Mistal @normmistal
58 Followers 93 Following
ActionCOACH WilCo @ACwilco
1K Followers 1K Following We work with CEO’s Executives and Business owners who have or want a fast growing company. Passionate about self & team development.
NW Die Casting @nwdiecasting
1K Followers 2K Following Northwest Die Casting is a Aluminum and Zinc manufacturing company. ISO 9001:2008 Certified! Located in Portland, Oregon. http://t.co/RuLK3ZOoX2
Iowa Senate Democrats @IowaSenate
15K Followers 2K Following The official twitter account of Iowa Senate Democrats.
PIMSA Industrial @Pimsaindustrial
629 Followers 675 Following PIMSA - Industrial Developers Group. The first full service Industrial Park in Mexicali, Baja California, Mexico.
United Way of North C... @UnitedWayNCI
323 Followers 319 Following United Way of North Central Iowa connects and strengthens community resources to nurture change in the lives of all north Iowans. #UWNCI
J.Schmid @jschmid_assoc
130 Followers 162 Following We start by fully understanding the unique needs of our clients, then develop strategies that deliver results. Sound straightforward? It should be.
Jon Tofte @JonTofte
178 Followers 487 Following Midwest husband & dad. Owner of a small businesses built around service to our community. #savedbygrace
MakerPlayce @MakerPlayce
52 Followers 95 Following Makers are a subculture of the DIY Movement. MakerPlayce encourages innovation through creative use of STEM and DIY while learning practical business skills.
Julie Wright @ForTheGoodLife
138 Followers 200 Following Finder of Money, Lover of Businesses by trade, a Serial Entrepreneur by choice, Founder The 10X Profit Coach,10XMarketer, Earthkeeper, Energy Med Practice Coach
Bonnie Burnett @Ryannbonnie
26 Followers 86 Following
Livingston Intl. @livingston_intl
3K Followers 2K Following Official account for Livingston International, providing the latest trade updates and related stories.
CARVEsmart Vise Jaws @Carvesmart
663 Followers 2K Following The Original Dovetailed Quick Change Vise Jaw. Replace Cap Screwed Jaws with Cut to Any Length Aluminum Hard and Soft Steel Jaws #844-VISE-JAW
BullsEye @BullsEyeComp
17 Followers 55 Following The official twitter for BullsEye Computing Solutions, Inc.
Bridges Mentoring @BridgesMentor
76 Followers 192 Following Community-based mentoring program serving Osage, Riceville & St. Ansgar school districts. Connects school-age children with adult role models. Partner of NICAO.
Chad Schreck @ChadSchreck
330 Followers 557 Following Proud to work for the incredible communities and businesses of #ThisisNorthIowa.
Jon Cottrell @CottrellCttr
1 Followers 2 Following
Jennifer R @JRamaeker
44 Followers 279 Following
Brent Willis @BrentWillisPFG
250 Followers 416 Following North Iowa 🏕 Smoker of Meats 🥩 Advisor of Finances 💸 Drinker of Craft Beer 🍻 ⭐️Be a decent human ⭐️Enjoy the beauty in the world
Iowa Home Show @iowahomeshow
363 Followers 2K Following
Nick Peng @calvinP2014
46 Followers 435 Following Manufacturer of RFID products, Free samples will be offered for you, please ask me
Neotag @NeotagSecurity
128 Followers 1K Following EAS Manufacturer with the unique multi-polar system lock products #EAS, #Neotag, #securitysystems, #hardtag, #antivol
M. Hilde @MehHilde
15 Followers 466 Following
North Iowa Bloggers @NorthIowaBlogge
859 Followers 482 Following
Lori Caspers @LoriCaspers
57 Followers 505 Following
RFID NOAHCARD @sznoahcard
356 Followers 2K Following Specialized manufacturer of RFID garment tag,RFID jewelry tag,RFID library tag,RFID label,RFID sticker,RFID hangtag,NFC
Thembekile Asset Mana... @ThembekileAMS
264 Followers 675 Following We provide Asset Management Solutions utilizing the latest RFID and RTLS Technologies.
WorkSource @WorkSource_Inc
365 Followers 1K Following Delivering TOP MANUFACTURERS the TALENT They Require, CREATING ONE Career at a TIME
kinon Oneal @VzWKinonOneal
48 Followers 272 Following Verizon Business rep covering Northern and Eastern Iowa
Ready Wireless @Ready_Wireless
145 Followers 252 Following IoT Connectivity | Fleet and Asset Management | Broadband Failover | Contact Tracing
Michelle Hill @mbornhill
1K Followers 2K Following
Nephsystem @nephsystem1
387 Followers 2K Following Nephsystem Technologies is the leading supplier in the fields of RFID, Smart Tracking Systems and Industrial PDAs.
Tucson Hispanic Chamb... @THispanicChmbr
5K Followers 3K Following We are here to advocate for and provide services to help grow our members' businesses in the Arizona-Sonora region.
@AmyFleming @22AmyFleming
271 Followers 780 Following Mom, Community Engagement & Internal Communications @sukupmfg, Former News Anchor, North Iowa Band Festival Chair, NIACC Alumni Advisory Board, & love sports!
Capitol Initiatives @TCIGrp
37 Followers 217 Following TCI is a Washington, DC based gov't relations firm
UT Disaster Kleenup @UDKUtah
234 Followers 485 Following Utah Disaster Kleenup (UDK) is one of the most experienced and respected Utah disaster cleanup and disaster restoration contractors.You might like
