John Hellerman @jhellerman
President of award-winning Hellerman Communications (@HellermanComm); PR Agency Exec of Year (@PRNews). hellermanllc.com Washington, DC Joined September 2008-
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@nicksortor @elonmusk They’re calling it a loss for Elon, but he’s probably made back his lawyer fees already today, and I would say Sam Altman‘s reputation is in the crapper.
The smallest mistake...when I first started my career doing PR for lawyers I went to work for @JaffePR -- their circa 1996 website's home page started with this: One "oops" can erase a thousand "well done's"! And that was the ethos of the work -- you got it perfect bc if one thing wasn't, none of it could be trusted.
This is NOT an episode of Weeds.
🚨BREAKING: The IDF has found A 25-meter-deep underground Hezbollah command center inside a clothing store in Lebanon. Massive amount of weapons were found. Share this. The mainstream media won’t.
I don;t think it’s any of our business who the culprit is. That’s an internal matter. Whether true or not, no believes a @sullcrom partner was the one responsible for the actual work and “back in your day” and now, whoever it was, we’d have to believe, will never touch another piece of work at the firm.
BigLaw at its best and worst in one filing. Sullivan & Cromwell owned the issue immediately, which is impressive and important. The scar, though, is real: when you charge what they do, clients assume zero mistakes. Peers will whisper, but if @sullcrom continues to be transparent about the new tools and protocols they’re implementing, they'll turn a PR hit into a trust win.
Alex, you're spot on as always. While clients expect better diligence than a solo at $125/hr., the letter was genuine accountability: painful but classy. I believe that @sullcrom's transparency on fixes will earn back trust fast. No one wants an error but how you respond to a screw-up really does define you.
This will be uncomfortable for them for a while (esp. w/all the gossip and peer whispering) but it's @sullcrom and how they handle this now on their own behalf -- and so far so good (transparent, apologetic, etc.) -- will demonstrate how they handle similar troubles at $3K per hr.
While peer whispering is inevitable and will be uncomfortable for a while, Sullivan & Cromwell's proactive internal review and swift apology letter from Dietderich was textbook accountability and exactly how a class firm should respond when things go wrong. That said, this is still a serious self-inflicted wound for a firm as prestigious (and expensive) as @sullcrom, and it will no-doubt cause serious internal reviews and new mitigation protocols. Ultimately, S&C's handling of the mess will say more about the firm than the mess itself.
6/6. If you need credible earned media but can't afford "to try" -- DM me about our results-based FAME program for professionals.
5/6. Are you seeing this shift in your 2026 budgets and planning yet? What’s your biggest challenge right now in prioritizing (or scaling) earned media? Getting buy-in to reallocate from owned/paid? Building deeper reporter relationships? Measuring real AI-era impact?
Good morning ☀️ Saw this eye-opening stat from Gartner’s latest “Top Predictions to Inform 2026 Comms Strategies” report: The mass adoption of AI and public LLMs (Grok, ChatGPT, Copilot, Gemini, etc.) is changing everything. As AI becomes the new primary search interface, it’s expected to drive a ~2x increase in PR and earned media budgets by 2027. Why? Because these “answer engines” overwhelmingly pull from — and cite — credible journalism and earned media. Gartner notes that more than 95% of the links they surface come from non-paid, authoritative journalistic outlets. In short: real PR placements in respected publications now carry far more weight than another blog post or LinkedIn article. Brands without substantial earned media risk becoming invisible in AI-powered results. 1/6
@StockMKTNewz Congrats to @PalmerLuckey We’re lucky to have someone of his resilience and vision leading our innovation efforts in military and war fighting.
It's Purim tonight and Esther may be history’s most underrated communications strategist. Timing. Coalition-building. Message discipline. Still relevant for leaders today. Here's my take on Esther the Influencer: hellermanllc.com/effective-comm…
If you ask your Q like this “Does allowing AI to run over Shabbat preserve my existential stillness, or does it extend my weekday agency into sacred time?” You get an answer like it shouldn’t be “your agent” — it shouldn’t be acting as you would on real time inputs, especially in a public way (eg, answering email, posting to X, etc.)
Jones Walker @joneswalker
2K Followers 550 Following Law firm & legal services. This account does not provide legal advice or counsel nor does any interaction create an attorney-client relationship.
Stefanie Marrone @StefanieMarrone
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Kayla Wood🇺🇸 @kaylawood267_
136 Followers 2K Following I like to make friends with people of different ages because their lives are richer and more exciting and I can get a lot of valuable experiences from them.
흔한남자(COMMONGU... @JeongU6040
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3 Followers 166 Following Recruiting webshell engineers to penetrate websites, with a monthly salary of up to $100,000. If interested, please contact https://t.co/JcAPxVygL6
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💖Florence🍃🇺�... @mrantoniopeters
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19 Followers 142 Following Enjoying life ... Business woman... love family and friends 🚫🚫 SCAMMER or FAKE not ALLOW❌❌
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TWINTIERS ~ NY↔️P... @TWINTIERS2
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diehardcubfan @diehardcubfan3
914 Followers 989 Following First game at 6, and that was a long time ago! :). “XRP has been very, very good to me.”
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Jones Walker @joneswalker
2K Followers 550 Following Law firm & legal services. This account does not provide legal advice or counsel nor does any interaction create an attorney-client relationship.
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2K Followers 2K Following The Social Media Butterfly | LinkedIn top social media voice | Legal marketer | Public speaker | Author | Dog mom
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51K Followers 11K Following America FIRST. House candidate MD-8 against Raskin.Donate today: https://t.co/6ViitN5pUF Paid for by Cheryl for Congress, James Appel, Treasurer
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799 Followers 396 Following Book lover | Horseback riding | Outdoor sports enthusiast | Creative talent in finance and advertising design 🇺🇸 Conservative. MAGA. Powerful and fr
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34K Followers 3K Following Award-winning investigative journalist | 13x author (PHARMA, CASE CLOSED, MENGELE, GOD’S BANKERS | Pulitzer finalist | “A merciless pit bull of an investigator"
Big Cases Bot (Deprec... @big_cases
48K Followers 5 Following Live updates on major cases in U.S. courts. Run by @freelawproject. Deprecated on X. Follow on Bluesky: @bigcases.bots.law.
SCOTUS Updates @USSupremeCourt
284K Followers 6 Following Updates from the Supreme Court of the United States (SCUS). A @GovTop project. Not affiliated with the Court.
SCOTUSblog @SCOTUSblog
575K Followers 61 Following Independent news and analysis on the U.S. Supreme Court.
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2K Followers 1K Following Flawed child of God. Mom aka bruh. Constitutional law enthusiast w.o. the JD. Good not nice. Director & White House Press with @momsforliberty
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6K Followers 2K Following I’m the banking reporter for The Associated Press. I was a @Bagehot fellow at @Columbia from 2024-2025. I am writing a book.
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Indiana Hoosiers @IUHoosiers
111K Followers 335 Following We will fight for the cream & crimson, for the glory of old IU! ⚪️🔴 #NeverDaunted
Indiana Football @IndianaFootball
171K Followers 552 Following Home of the 2025 National Champion Indiana Hoosiers. Coached by @CCignettiIU. #IUFB
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5.1M Followers 818 Following Bitcoin is https://t.co/KbbYe74DgB | $BTC Hodler | @Strategy Founder & Chairman | bio https://t.co/9Zlq0oHYnP | free education https://t.co/4L1s0ix7FE | $MSTR $STRC
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